Hello, I'm

Tariq Iftikhar

Product Owner

Manchester, UK

Product Owner with 9 years' experience turning product vision into measurable business outcomes. I own backlogs, shape roadmaps, and work with engineering teams to ship software that people actually use. PSPO I and PSM I certified.

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Impact

Numbers that matter

£1M+
Annual platform revenue grown from £60K
22%
Revenue increase in year one via UX improvements
0%
Customer no-shows, reduced from 15%
5,000+
Monthly active users across multiple locations

Experience

Where I've worked

Product Owner

2016 – 2025

Rana Corporation Ltd — Manchester

Owned product vision, strategy and Agile delivery for a live, high-traffic digital booking platform used by 5,000+ monthly active users across multiple locations, encompassing online bookings, payments, automated reminders and internal operational tools.

  • Owned and continuously refined the product backlog, ensuring delivery teams had prioritised, well-defined and actionable work
  • Translated business goals into clear epics, user stories and acceptance criteria for sprint delivery
  • Participated in all Scrum ceremonies — sprint planning, stand-ups, reviews and retrospectives
  • Triaged and prioritised incoming change requests, balancing business urgency against roadmap commitments
  • Led controlled UX experimentation across booking and payment flows, measuring impact before wider rollout
  • Managed third-party integrations including Stripe payments and SMS notifications
  • Performed acceptance testing and provided final sign-off on releases before deployment to production
  • Conducted quarterly user research sessions to gather feedback and identify friction points

Freelance Project Manager

2015 – 2017

Chapter One — Part-time / Freelance

  • Led end-to-end setup and launch of a mobile QR-based booking system
  • Delivered marketing campaigns to improve customer engagement and conversion

Products

Things I've built

Apply or Not

applyornot.app
Open

An AI-powered SaaS tool that analyses your CV against any job description and gives you an honest match score with a clear recommendation on whether to apply. Built to save job seekers time by helping them focus on roles where they're genuinely competitive.

  • Conceived, designed and built the full product end-to-end — from problem identification through to launch
  • Integrated AI to provide personalised, actionable feedback on CV-to-job fit
  • Focused on honest, no-fluff recommendations — telling users when not to apply is just as valuable
  • Developed go-to-market strategy through Reddit community engagement and authentic founder storytelling

BoutFinder

boutfinder.com
Open

A boxing match-making platform designed to connect fighters, coaches and event organisers. Built with a mobile-first approach to solve real pain points in the amateur boxing community around finding opponents and managing events.

  • Designed comprehensive UI/UX from scratch, transforming complex matchmaking workflows into a clean dashboard
  • Built mobile-first with proper visual hierarchy, prioritising the core user journey
  • Scraped and integrated England Boxing club data to enrich the platform's network
  • Iterated on design through direct feedback from boxers, coaches and event organisers

Skills

What I bring

Product Ownership

Backlog Ownership Roadmap Planning User Stories Acceptance Criteria Evidence-Based Prioritisation Product Vision

Agile Delivery

Scrum Sprint Planning Retrospectives Continuous Improvement Cross-Functional Teams

Tools

Jira Confluence Figma Google Analytics Stripe API Integrations

Certifications

PSPO I

Scrum.org — 2025

PSM I

Scrum.org — 2025

GNVQ Art & Design

Xaverian College — Distinction

Beyond Work

Places I've been

When I'm not building products, I love to travel and experience different cultures. Here are a few moments from the road.

Maasai warriors performing traditional jumping dance in Kenya

Kenya

Arch of Constantine viewed from the Colosseum in Rome

Rome

Burj Khalifa lit up at night in Dubai

Dubai

Get in touch

Let's talk

I'm currently looking for my next Product Owner role. If you think I'd be a good fit for your team, I'd love to hear from you.

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